// ALEX & KIM HAIR PROJECT
This custom brand identity was created in collaboration with an emerging luxury haircare brand and salon offering natural, vegan, and organic products for women of all hair types. We developed a bold, expressive brand that feels loud, sexy, and inclusive, while still maintaining a high-end, strategic positioning in the beauty space. Every element was intentionally designed to celebrate diversity, build brand authority, and create a seamless, conversion-focused online experience for both product sales and salon services.
Custom Brand Identity for Luxury Hair Salon, Alex & Kim Hair
DRIPS ON THE GLOW
What they received
// TESTIMONIAL
“Justine was referred to me by a colleague and pretty much immediately Justine and I hit it off.
She listened to my goals and my vision and really brought it to life. I loved that she didn’t overstep or try to change my opinions, she took what I wanted and embraced it. So happy with our branding and we get so many compliments!”
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